Our Ethos

We have a question for you, dear customer: when did shopping become so boring?

Anyone who actually enjoys shopping is nostalgic for the day when the boutique experience reigned supreme. The rise of online shopping and the industry domination of fast-fashion reached it’s peak during the last recession, however a desire for curation and customer service is returning to the average (and above average) shopper.

Buying online needn’t be robotic and lacklustre anymore, much like buying in bricks-and-mortar needn’t be old fashioned. Instead shopping at Chez Charlotte is an opportunity for spontaneity, joy and leads to finding your next treasured piece of clothing, whether you shop with us online or at one of our frequent trunk shows, pop ups or market stalls.

Never forget we are always here to help! Just get in touch